The Make [Her]Story Blog

The Authors

Ashlea Kiing

I’m a creative entrepreneur, community builder, and the owner of Kiiing & Co. Designs, where I bring bold artistry and meaningful storytelling to life. As the Program Manager at Make [Her]Story, I support and mentor women in business, helping them find their unique voice and build sustainable brands.

Branding & Packaging 101By: Ashlea Kiiing Published on: 10/08/2025

When customers see your product for the first time, they’re not just seeing your product. They’re seeing your brand which is very first interaction they have with it is your packaging.

Branding & Packaging
Branding & Packaging 101
“Burnout Isn’t the End—It’s a Sign: How to Rekindle Your Creative Flame”By: Ashlea Kiiing Published on: 02/07/2025

You started this journey with passion. You had a vision, a voice, and a mission to bring something bold and beautiful into the world. But lately? It feels harder. The ideas don’t flow. The joy has faded. You’re tired. You’re doubting yourself.

Burnout
“Burnout Isn’t the End—It’s a Sign: How to Rekindle Your Creative Flame”
5 Steps to Jumpstart Your Content Creation FlowBy: Ashlea Kiiing Published on: 14/06/2025

Feeling overwhelmed by content creation? You’re not alone. Whether you're managing a small business, running a creative side hustle, or just trying to stay consistent on social media, creating compelling content can feel like a full-time job.

Content Creation
5 Steps to Jumpstart Your Content Creation Flow
You’re Not a Fraud—You’re Just Growing: 5 Truths Every Woman Should Know About Imposter SyndromeBy: Ashlea Kiiing Published on: 06/05/2025

Have you ever looked around and thought, “Everyone else has it together except me”? Maybe you launched your business and felt like you were “pretending.” Maybe you got a promotion and started worrying someone would “find out” you’re not qualified. That feeling? It has a name: imposter syndrome. And you’re not alone.

Imposter Syndrome
You’re Not a Fraud—You’re Just Growing: 5 Truths Every Woman Should Know About Imposter Syndrome